Sports & Cultural Events

Sports & Cultural Events.
Limitless possibilties.

Major corporate, sports and cultural events rely on reliable connectivity and managed tracking services to support event coordination, media coverage and digital services for organisers and participants. From international summits, global tournaments to remote endurance events, maintaining resilient communications infrastructure and safety services is essential for a successful event, even in locations where traditional connectivity may be limited.

Explore Cultural & Sports Events solutionsTalk to a specialist

2,000

Iritrack running at rallies each year

400+

dedicated Events field engineers

300k

GPS logs per year

300 alert notifications managed per race

300,000 GPS logs per year

RECOGNITION

Recognised for our expertise in supporting high-profile global events

Leading organisers of sports, corporate, and large-scale live events trust Marlink to connect participants, coordination teams, press, and sponsors in any environment

CHALLENGES

Event productions demand more than standard solutions

We act as your full-service telecom partner and deliver turnkey, rapid-deployment connectivity solutions designed for high-profile events, from single‑day occasions to multi‑week productions, we work behind the scenes to guarantee your success. At Marlink, we know that your events rely on our solution, with no room for error, which is why we provide connectivity, equipment, and on-the-ground operational support to ensure the smooth functioning of your event.

Challenge

Continuous event communications

You cannot afford interrupted connectivity during your event Coverage gaps, unexpected failovers and signal loss aren’t just inconveniences, they halt your event. Coordination fails, reduces participant experience, and expose safety communications. Therefore, connectivity is the cornerstone of every successful event.

HOW MARLINK RESOLVES THIS

High-speed, satellite internet connectivity (Starlink, OneWeb, VSAT) providing your event with guaranteed service availability
Compact and mobile satellite systems for rapid deployment in areas without terrestrial or mobile networks.
Reliable network coverage engineered to sustain high-intensive usage peaks without network congestion in urban environments, white zones, and remote areas
A captive portal gives you access to real-time monitoring, usage tracking, and full control of internet access
Challenge

Lack of bandwidth to ensure voice and video communications on the move

From urban running races, ultra-trails to international cycling competitions, you need resilient, integrated solutions that enable you to operate your events on the move with high-speed internet

HOW MARLINK RESOLVES THIS

Satellite transmission systems antennas (Starlink, OneWeb, Viasat) embedded in your mobile units (organisation vehicles, press, officials, support teams, publicity caravans)
Hybrid set-up combining satellite antennas with terrestrial LTE connectivity
High-bandwidth, low-latency communications to support HD streaming, behind-the-scenes reporting and real-time decision-making 
Intelligent power management ensuring continuous connectivity
Challenge

Radio Transmissions

Marlink leverages the latest innovations to keep your radio communications running

HOW MARLINK RESOLVES THIS

Private Mobile Radio systems providing wide‑area coverage through terrestrial and aerial repeaters, ideal for long‑distance or rugged‑terrain events
Private radio extension via 4G/5G LTE and satellite networks to provide extended reach and enhanced transmission quality
Push-to-Talk handhelds
Walkie‑talkies are available for local coordination
Challenge

Telephony

Connecting teams. enabling performance.

HOW MARLINK RESOLVES THIS

Voice over IP (VoIP) providing internet‑based calling with optimised audio quality and centralised management.
Satellite phones offering global coverage enabling voice calls
PTT (Push‑to‑Talk) services in areas not covered by terrestrial infrastructure
Challenge

Tracking and security is not a variable; it is an absolute

Tracking and security is not a variable; it is an absolute We offer high-performance tracking solutions supporting safe and efficient coordination and logistics. Our satellite-based real-time tracking solutions are designed to enhance personnel and asset protection as well as safety when operating in harsh environments and extreme conditions.

HOW MARLINK RESOLVES THIS

Iritrack is an embedded tracking and security solution featuring sophisticated tracking modes, real-time alarm system with manual and automatic alerts, geofencing, speed monitoring, text messaging, and hands-free voice calling capabilities in a single device. Serving as a lifeline to reduce emergency response times at motorsports races, marathons, and cycling competitions
Smalltrack is a light and compact portable tracking system providing maximum flexibility with a large range of tracking modes, geofencing and M2M data capabilities, completed with an integrated alarm system based on panic buttons and automatic alarms. Ensuring protection and situational awareness to understand what is happening in the field.
IriChat, linked to Smalltrack, is a secure live chat application, enabling users to communicate directly with race control and organisation vehicles using their smartphones (available  for iOS and Android).
Challenge

Race management

Race management without compromise. No room for error. Marlink’s Security Suite is developed to enhance race management and to reduce emergency response with Search & Rescue operations, giving organisers of long-distance rally raids the best tools to manage their races

HOW MARLINK RESOLVES THIS

Central monitoring and tracking platform, which consolidates live locations, alerts, and race timings to support race coordination and crisis management.
Operational assistance at Race Control Centre by experienced Marlink operators, both at on-site control centre and remotely.
Dedicated field engineers responsible for installing and maintaining tracking equipment, and training the organiser’s technical teams
Race ranking and timing systems designed to capture and report accurate positions and ranking data Online live tracking and mapping service available through the organiser’s website
MARLINK BY THE NUMBERS

40+ years

Delivering connectivity

Tracking and safety solutions to the sports and cultural Events market

99.9%

Network availability 

With resilient multi-orbit network solutions

150+

Cyber security experts

24/7

Dedicated NOC & SOC support

Round-the-clock support from our network operations centres

THE POSSIBILITY PLATFORM

From international competitions to regional sporting events

We deliver the connectivity, tracking and digital infrastructure needed to support broadcasting, race operations and fan engagement. Combining proprietary tracking solutions with expert operational support, we help ensure safe and successful event delivery from start to finish.

01 - CONNECTIVITY

Technology agnostic connectivity solutions 

Provide you with the bandwidth and speeds you need to support your event organisation anywhere.

Secure, multi-orbit connectivity combining Starlink, OneWeb, GEO, terrestrial and cellular technologies to enable ultra‑high‑speed internet, private radio over IP  networks, and security and tracking systems
Resilient connectivity solutions ensuring your events are ever more connected and more secure where traditional infrastructure is unavailable
Reliable access to cloud platforms, business applications and real-time communications services
Fully managed connectivity services backed by global NOC, field service and support capabilities
Explore Connectivity

02- CYBER SECURITY

Protect your data and business systems 

With managed cyber security solutions designed to reduce risk and strengthen operational resilience.

Cyber security services aligned to the NIST 2.0 Cyber Security Framework, providing visibility, protection and resilience across your organisation
Integrated security across connectivity, networking, cloud and business environments
Managed security services including firewall, SOC, vulnerability management and threat detection capabilities
24/7 monitoring, threat detection and incident response through global Security Operations Centres
Fully managed cyber security services delivered by certified specialists
Explore Cyber Security

03- NETWORK

Connect users and applications through intelligent networking solutions that improve visibility and performance of your events

By combining satellite, fibre and LTE connectivity into an integrated network, you achieve continuous communications, fully adapted to your events needs and constraints.

SD-WAN and managed networking solutions designed to optimise bandwidth usage, prioritise critical applications while dynamically selecting the best available link, ensuring seamless, always-on connectivity
Secure segmentation and access policies protecting users, applications and business-critical systems
Dedicated management platform for centralised visibility and control
Fully managed networking services backed by 24/7 monitoring, global NOC support and field services
Explore Network

04 - CLOUD & IT

Secure remote access for cloud and event system

Enable secure access to event applications, cloud platforms and critical data through managed cloud and IT solutions designed for remote operations.

Secure connectivity to public, private and hybrid cloud environments
Reliable access to business applications and operational systems
Centralised management across users, sites and applications
Managed services supporting performance, security and availability
Explore Cloud & IT

05 - IOT & APPS

Unified visibility across operations, assets and teams

Enable real-time visibility across assets, operations and personnel through connected applications, IoT technologies and digital services.

Digital services designed to support your event operations
Enabling connected applications that improve operational visibility and efficiency
Fully managed solutions delivered across Marlink's secure global network
Explore IoT & AppsSpeak to an expert
REGULATORY & COMPLIANCE

Built to support tracking 
and safety at your events.

IRITRACK

FIA Compliant


Iritrack, a proprietary tracking system developed by Marlink, is deployed at the world’s toughest desert rally, renowned international races, as well as cross-country rallies organised by the Fédération Internationale d’Automobile (FIA).


 IRITRACK

Training Videos 

Language: English | French | Chinese

Categories: Cars & Trucks | Bikes & Quads


Iritrack and Smalltrack rental and accessories

 The Marlink's digital ordering portal supporting event logistics and safety preparation for high-risk events.

  • Rental of Iritrack and Smalltrack tracking and safety equipment
  • Order satellite phones and communication devices
  • Buy installation accessories and survival gear

Marlink works alongside your legal and compliance teams, not instead of them. Our specialists help you navigate the regulatory landscape specific to your sector and region.

GET IN TOUCH

Talk to a Marlink specialist.

Whether you're evaluating solutions, planning a fleet upgrade or dealing with an urgent connectivity challenge, our team is ready to help.

Specialists covering maritime, cruise, yachting energy, enterprise, telco, humanitarian,  government and defence sectors

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