Starlink and Marlink
Marlink says it is now the world’s largest enterprise partner of satcom company Starlink. Marlink’s maritime president Tore Morten Olsen explained how the offering is evolving.

Marlink has a close relationship with satcom provider Starlink. “We made a bold decision when Starlink entered the market to partner with them,” said Tore Morten Olsen, maritime president at Marlink.
I think that it has paid off both for Starlink and us. Today we are the largest enterprise partner of Starlink worldwide.
We understand the operating environment of the market we serve, so we were able to maximise the value of the Starlink service to the client base.
Because of regulatory limitation, Starlink cannot be used everywhere.
If you are doing a lot of business in the Middle East, there are several areas where Starlink is blocked from a regulatory perspective. It cannot be used in Chinese waters.
And the regulatory situation may also change, both positively and negatively.
So, it is important to build a resilient solution for the clients, where Starlink typically is the primary carrier of traffic, but it cannot be the only one.
We typically provide the traditional method of comms that they used to have in combination with Starlink. We are increasing the bandwidth and the service quality of VSAT in the areas where Starlink is blocked.
We can anticipate, and we can predict where it will not work.
Starlink still seems to be the [service] that brings most value for money. I think the life of crew has been improved tenfold. Most companies today are giving crew 20, 30, 40, 50 times more data allowance than they used to do in the past.
It basically makes life - work balance much better. They can stay on their social networks. They can stream Netflix.
It has become a key criteria for crew to select which vessels to go on.
It also gives owners an opportunity to get away from bespoke maritime applications, use more cloud-based services, get more transparency into the business, and thereby improve their own operational efficiency. We see a lot of that happening.
Other satcom companies will be entering the market with similar services soon. But “Starlink has a great head start, it’s going to be hard to catch up in some markets and some niches,” he said.
The video streaming enabled by faster satellite communications can also be useful for safety reasons.
Communication used to be much more costly. It used to be a limiting factor for life on board. And that has now been removed.
That does not mean that you can open everything. You need to have policies because you need to make sure that people sleep. There are other parameters that need to be taken into account.
This article was published in the September - November edition of People Tech Maritime.
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